Gulli

Channel:  Gulli
Country : France
Website: june.fr
Introduction :

Gulli  is a French free-to-airtelevision channel focused on kids programming. It was created as a result of a partnership between M6 Group and state-owned broadcaster France Télévisions.

he channel was launched on 18 November 2005 on the digital terrestrial television platform in France. Ten years later, on 1 July 2015, Gulli launched its own HD simulcast feed on the Astra 1 satellite. On 5 April 2016, its HD feed is launched on DTT.

Gulli is a joint venture between kids-television pioneer companies Lagardère Active and the state-owned France Télévisions. The former is known due to is children’s network, Canal J, while the latter has a long history investing on kids programming through its youth-oriented division on France 3. On 23 December 2013, a deal was reached between Lagardère and France Télévisions to purchase the latter’s shares on Gulli. The deal was finalised on 29 October 2014 with the transfer of 34% of France Télévisions’s shares to Lagardère for €25 million.

The network has been launched in Russia, Africa and the Middle East, broadcasting in Russian, French and Arabic. The brand itself was sold alongside the rest of the Lagadére channels to Groupe M6 in 2019.

Branding

At the CSA hearings for the new DTT channels, the channel was presented under the name of Gulliver, named after Jonathan Swift‘s character Gulliver’s Travels, before being baptized Gulli.

On 8 April 2010, Gulli puts on the air a new branding designed by Gédéon. On the same occasion, the channel is modernizing its logo, which has become darker, giving it volume and changing to 16/9 but dynamically (4:3 and 16:9 aspect ratio).

A new branding, again designed by the Gédéon, is on the air in September 2013.

On 28 August 2017, Gulli changed its branding. This branding is done by the 17 March. This new skin receives very positive reviews and gives a lot of color to the channel.

Logos

• Old logo from November 18, 2005 to April 8, 2010
• Old logo from April 8, 2010 to August 27, 2017.
• Current logo since August 28, 2017.

Logos of derived channels

• New logo of Gulli Girl