Report: National Studies of Canadian Children’s Programs 2010
This center has been monitoring television series and all stage-performed programs for children in Canada for 35 years. According to statistics, 5.6 million Canadian children under 14 make up the total statistical population. This number is about one-sixth of the total population, equal to 17.5 percent of the total population. In Canada, almost half of this population (48 percent) have their own personal television. Preschool children (2-6 years old) watch television for about 19 hours a week (18.8). This figure is roughly the same for older children (7-12 years old). This research is the result of reviewing more than four thousand children’s programs broadcast up to 2009 from major Canadian networks. The time value of these programs is equivalent to 1065 hours, mostly from ACCESS, APTN, BBC KIDS, CBC, CFTO/CTV, DISCOVERY KIDS, FAMILY CHANNEL, KNOWDLGE, SRC, SCN, TELETOON ENGLIS, TELETOON FRANCE, TREEHOUSE, TQS, TVO, TFO, TELE-QUEBEC, VRAK, YTV networks. In Canada, 69 percent of children’s programs are broadcast during the week and the rest on weekends. Also, more than half (54 percent) of the programs are broadcast during the morning (6 to 12). 34 percent in the afternoon and about 10 percent at night.
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National Studies of Canadian Children’s Programs 2010