- Thesis TitleDesigning an inter-organizational collaboration network in the media industry, a case study of a children’s and adolescent television network
- StudentSeyyed Mohammad Ali Shariatzadeh
- Supervisor:Dr. Behrouz Zarei
- University.: Tehran
- Series:Entrepreneurship, organizational orientation
- DegreeMasters
- Defense date:September 2016
Abstract
In our country, numerous organizations and bodies play a role in the media arena – especially visual media such as television networks or movie makers – and a lot of capital and energy is spent every year; but the complexity and dynamism of the environment, as well as the nature of the The multidimensionality of cultural and social issues and the inadequacy of an organization’s ability to address these issues have made the task difficult for organizations. Along with various and numerous reasons, one of the possible reasons for the ineffectiveness of the media can be mentioned as follows: Media organizations do not properly utilize opportunities for cooperation and synergy among themselves in the face of the complexities and diversity of societal issues. Therefore, in this study, focusing on a children’s and adolescents’ television network, an attempt has been made to establish a desirable inter-organizational cooperation network. be designed for this media organization. The research method used in this study is: mixed in terms of data collection and analysis method, in terms of research objective: applied, in terms of research strategy: case study. In addition, in the qualitative part of the semi-structured interview and In the quantitative part, a questionnaire was used to collect data. The findings of this research about the organization under study in the qualitative part indicate, firstly, the main process of this organization in the form of pre-production/production/post-production including 39 stages, secondly, its partner organizations At each stage of the aforementioned process, 160 organizations are included in the form of 60 groups. Thirdly, the goals and opportunities for cooperation between this organization and partner organizations at each stage of this process, in the form of 2 strategic goals, 13 fundamental goals, and 72 cross-sectional goals. Fourthly, various forms of cooperation It includes 22 forms for partner organizations. Also, in the quantitative section, partner organizations are prioritized and a proposed form for cooperation with them is determined.Key words:Inter-organizational communication, inter-organizational cooperation network, children and youth television network, media, mixed methods,
University of Tehran Faculty of Entrepreneurship
A Thesis Presented for the Degree of Master of Art in Corporate Entrepreneurship
Designing The Interorganizational Collaboration Network In Media Industry A Case Study Of Children’s And Adolescent’s Television Channel
By Seyed Mohamad Ali Shariat Zade
Supervisor Behrooz Zarei, PhD.
Advisor Babak Ziyaa, PhD.
September 2016
Abstract.
In our country, several organizations play a role in the field of visual media, such as TV channels or cinemas filmmakers, and a lot of energy and capital spent each year. But the complexity and dynamics of the environment as well as multi-dimensional nature of social and cultural issues and the inadequacy of the ability of an organization in addressing these issues make it difficult for organizations. In addition to the various reasons, as one of the possible reasons for the lack of effectiveness of the media, it can be noted that media organizations do not appropriately use the opportunities of cooperation and synergy between themselves against the complexity and diversity. Therefore, in this study, with a focus on Children’s television channel, it has been tried to design a desire inter-organization cooperation network for this media organization. The method used in this study in terms of data collection and the method of analysis is mixed, in terms of purpose of the research is applied, and the strategy of research is case study. Meanwhile, in the qualitative section, a semi-structured interview has been used and in the quantitative one, a questionnaire has been used to collect data. The findings of this research about the organization under study in the qualitative section represents the main process of this organization in the form of pre-production / production / post-production and on 39 episodes, its partner agencies at each stage of aforesaid process includes 160 organizations in 60 groups, collaboration aims and opportunities of this organization with partnership organizations in each stage of the process, in the form of 2 strategic goals, 13 fundamental goals and 72 sectional goals, Tthe kinds of forms of cooperation for partner organizations include 22 forms. In the quantitative section, partner organizations have been prioritized and proposed form for cooperation with them defined.
Keywords:inter-organization communication, inter-organization collaboration network, children’s and adolescent’s television channel of Iran, Media, Mixed Method
